When marketing to patient-consumers, there are many potential touch points. In addition to email, social media and various digital channels, in-office marketing and merchandising remains one of the best ways…
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Your brand is more important now than ever before. With increased market competition and companies marketing directly to consumers, there is increased risk of the physician losing his/her place as…
Topix is growing its #PartnersInPractice program and tools to support our customers’ needs. One of the easiest to adapt into every patient visit is a customized Prescription Pad. This simple tool can help…
WHAT IS ALL-TRANS-RETINOL? Retinol, or Vitamin A, is produced naturally in the body and is vital in the production of collagen and cell turnover. All-trans-Retinol, the pure and active form…
Lash enhancement is one of the biggest beauty trends in 2020. The category, comprised mostly of professional and take-home lash growth accelerator products as well as lash extensions, has seen healthy growth driven by influencers and celebrities via social platforms. Some patients seek to mimic their effortlessly enhanced look, wanting naturally fuller, longer and stronger eyelashes. Other patients may just…
